Process
Process
Our process: 8–12-hour cold brew, then vacuum freeze-drying at about −40°C.
"Ready in seconds" is our own claim about how fast this product dissolves.
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01
Beans
Green beans arrive at the factory. Ethiopia has been our partner factory's chosen bean source from the start.
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02
Roasting
Roasted, cooled, then checked for roast color.
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03
Grind
Freshly roasted beans are ground, then go straight to cold brew.
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04
Cold brew
Slow-steeped in cold water and filtered layer by layer into a clear, full-bodied extract.
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05
Freeze-drying
The extract freezes and sublimates in a vacuum into freeze-dried crystals.
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06
Filling
The freeze-dried coffee is filled into a single-serve cup and sealed.
From bean to cup
Six steps, from one green bean to one serving.
- 01 Beans
- 02 Roasting
- 03 Grind
- 04 Cold brew
- 05 Freeze-drying
- 06 Filling

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